FFavas Muhammed
AvailableBased in Kerala, India

DigitalMarketing×WebAnalytics

I build, optimize and measure digital experiences across SEO, WordPress, analytics and marketing technology.

Available for digital
& web analytics opportunities

Portfolio / 20262026↘
DIGITAL
SEOGA4GTMDATAWEB
Technical SEOGA4Google Tag ManagerWordPressConversion TrackingLooker StudioSearch ConsoleMeta Pixel
01

Introduction

Who is behind the work
Portrait of Favas Muhammed
Hello,My name is Favas

A digital professional working across SEO, web analytics, WordPress and digital marketing.

My focus is practical digital growth: search visibility, measurement and website performance. I care as much about what a site does after launch as how it looks on day one.

SEOGA4Google Tag ManagerWordPressSearch ConsoleLooker StudioMeta trackingConversion trackingMarketing automation
FocusSearch & data
BaseKerala, IN
StackGA4 · GTM
Since2023
Read more↓

Statement

I don't just want a website to look good. I want to know what happens after someone visits it.
02

Resume

Experience / Expertise / Education

Experience

↓
  • 2023 — Present

    Thoughtfox Brand Strategies

    SEO / Web / Digital

  • Previous

    Cybrosys Technologies

    Digital / Web

  • Previous

    Bestway Exims

    Digital Marketing / Web

Expertise

↓

Search, measurement and the web layer in between — planned, implemented and reported.

SEOTechnical SEOOn-Page SEOOff-Page SEOWordPressGA4Google Tag ManagerEvent TrackingConversion TrackingMeta PixelSearch ConsoleData VisualizationMarketing Automation

Education

↓
  • Degree

    B.Com

    Commerce

  • Diploma

    Diploma in SEO

    Search marketing

  • Cert.

    Google Analytics Individual Qualification

    Google

  • Cert.

    Advanced Google Tag Manager

    Tag management

  • Cert.

    Learning Google Tag Manager

    Tag management

03

Skill Matrix

Tools and disciplines in daily use
01

SEO

Technical SEOOn-Page SEOOff-Page SEOSite Audits
02

Web Analytics

GA4Search ConsoleLooker StudioReporting
03

Tracking

Google Tag ManagerEvent TrackingForm TrackingE-commerce TrackingMeta PixelConversion Tracking
04

Web

WordPressElementorHTMLCSSJavaScript
05

Digital Marketing

Content StrategyCampaign SupportMarketing Automation
06

Reporting

DashboardsData VisualizationPerformance Reviews

Selected
Work

10 projects / 2023 — 2026
09Web App / Live Chat / Automation
WhatsApp CRM screenshot

WhatsApp CRM

Live WhatsApp inbox & automation dashboard built with official WhatsApp Cloud API and n8n webhooks.

WhatsApp APIn8nWebhooks
Internal Web App
10Web App / CRM / Lead Management
Kenz Lead CRM screenshot

Kenz Lead CRM

Marketing & sales CRM console with real-time lead tracking, sales team distribution, and channel performance analytics.

CRMLead ManagementAnalytics
Internal Web App

Measure ·
Track · Optimize

The layer most portfolios skip: what happens to a visitor after the page loads.

Track

01
  • Google Tag Manager01
  • GA402
  • Events03
  • Forms04
  • Buttons05
  • WhatsApp06
  • E-commerce07
  • Meta Pixel08

Measure

02
  • Users01
  • Sessions02
  • Engagement03
  • Conversions04
  • Traffic05
  • Performance06

Optimize

03
  • SEO01
  • UX02
  • Conversion Tracking03
  • Landing Pages04
  • Marketing Performance05
04

Process

How a project actually runs
01

Discover

Understand the business, the audience and what a good outcome looks like.

02

Plan

Map site structure, keywords, events and the measurement model.

03

Build

Ship the website or the change — clean, fast and maintainable.

04

Track

Implement GTM, GA4 and conversion tracking, then verify it.

05

Optimize

Read the data, fix what underperforms, repeat.

05

Services

Hover a line for detail
  • 01 /

    SEO

    Technical, on-page and off-page work with audits and fixes.

  • 02 /

    Web Analytics

    GA4 property design, reporting and interpretation.

  • 03 /

    Google Tag Manager

    Container architecture, tags, triggers, variables.

  • 04 /

    GA4 Implementation

    Event models, parameters, cross-domain and debugging.

  • 05 /

    WordPress

    Builds, migrations, performance and maintenance.

  • 06 /

    Conversion Tracking

    Forms, calls, WhatsApp, purchases, Meta Pixel.

  • 07 /

    Digital Marketing

    Search-led growth and campaign measurement.

  • 08 /

    Reporting & Dashboards

    Looker Studio dashboards people actually read.

Contact / 06

Let's
Work
Together.

Instagram@favsmhd
LocationKerala, India